Archive for December 17th, 2010

Project Life: release update

Friday, December 17th, 2010

Hi friends. This just in.

First a bit of bummer news: Project Life will not be available today.

We were expecting Project Life and all the new products to be on sale by TODAY. In fact, earlier in the week we got some news that indicated it was possible that we were ahead of schedule. As it turns out, our shipment has been unexpectedly held up at Customs.

You know how security works at the airport, where people are randomly selected to get the pat-down? Or they randomly select your bag to be inspected? Customs works just like the TSA. And unfortunately for all of us, our shipment was randomly selected.

How long is the delay?

I wish we knew. No one is able to tell how long Customs will take to do the full inspection. We are hopeful that they’ll release our products this weekend. Once they do, it should be fairly quick to get the stuff to Amazon. We have done absolutely every single thing we can do on the backend of prepping Amazon. This means that as soon as the truck full of products hits the doors at Amazon, they open up the system and sales & shipping begin immediately. Amazon proved this to us last year. They’re incredibly efficient.

Will I get my product in time for Christmas?

I know many of you are hoping that Project Life will arrive in time for you to put under the Christmas tree for a loved one … or yourself (nothing wrong with that!). As stated above, we just don’t know the exact timing because it’s completely out of our control what they’re doing at Customs. Our hands are tied, but I can assure you that we are working hard to make sure that all of our ducks are in a row once they release our stuff. Bottom line: There is a possibility we’ll receive product in time for Christmas and there’s also a possibility that we won’t get them in time.

The good news is …

It is really important to me to stay in touch with you. As soon as I have answers, I will keep you in the loop. That way you don’t have to stalk your computers and refresh pages all weekend. You have more important things to do.

As long as you get my feed via Facebook or Twitter, or check here on my blog, I promise to do my part and keep you as informed as possible. The more you know, the more you’re able to plan ahead.

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Printable gift

We have designed a gift flyer in case you don’t receive your product in time to give to a loved one for Christmas. Hopefully you won’t need to use this. BUT … for the love of planning ahead and being prepared and in case it helps alleviate some stress, all you need to do is print this on a regular piece of 8.5″ x 11″ paper or cardstock. Roll it up and tie it with a bow … or put it in a box and wrap it up. Don’t forget to sign the bottom! Click HERE to download and/or print.

Side note on timing.

We absolutely, positively did not intend to have this release of new products happen right around Christmas time. In fact, we didn’t even want to touch December. Our intention was to launch the new stuff in November. Earlier this year, we were mid-way through designing the new school kits when we literally had to halt that progression and switch gears to get the new Project Life stuff done in time. We tweaked and made improvements and tweaked some more until everything was just right. That caused some delay, but a little delay is better than not having everything absolutely perfect for you.

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Digital Project Life

I’m pleased to tell you that we’re just about ready to launch the new digital Project Life as well! There will be two new designs (Amber & Turquoise, just like the kit versions) and we’re keeping the Original Edition there also.

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Thank you.

I want you to know how much I appreciate your support. We’re a small company. We’re a young company, only beginning this journey just last year. We’re doing the very best we can and learning a lot along the way. This round is already so, so, so much smoother than last year. Thanks so much for being a part of it all. It’s an exciting time, and I know that so many of you are super excited to begin a Project Life book for the new year.

I’ll be back in touch as soon as I have another update on timing. In the meantime, have a happy weekend! Hang in there. We’re sooo close.